Wednesday, March 27, 2013

The Reasons Most Internet Marketers Fail To Make Money Online With Their Business

By Russell Howe


If you were to read any Avon or Empower Network review today, you could be forgiven for believing that being your own boss on the internet is actually pretty easy. That's because it's tough to find legitimate information on internet marketing without merely finding sales pitches.

The fact is most individuals who are trying to make money online do not succeed.

There are a few key reasons why this happens. We will run through each of them today. They are as follows:

* Lack of knowledge on how to run a business.

* Lack of support from family and friends

* General negativity when things don't work out quickly enough.

* Lack of consistency.

Usually, if an affiliate marketer can take care of the four items on the list above then they greatly improve their chances of success with any home based business opportunity. The fact is, however, it's very rare for somebody to tackle all four items shown above. []

Let's look at each item in a little bit more detail right now.

* Lack of knowledge on how to run a business.

This stems from the fact that the internet makes it possible for literally anybody to join an affiliate program and earn an income. Most of the people getting involved in these programs have little past experience in the business world and lack the advertising or marketing knowledge to succeed.

* Lack of support from family and friends.

This steps tends to really damage the potential of marketers who should be enjoying success. They let the negativity or skepticism shown by their friends and family to affect their business. Naturally, your friends and family are going to be cautious when you tell them about your plans to build a secondary income online in your spare time, because the internet has gathered a reputation for get rich quick schemes and scams. They are looking out for you, that is all. Don't try to phase out those in your life who are slightly negative about your ambitions, because they are the ones who love you the most. Instead, simply prove them wrong.

* General negativity when things don't work out quickly enough.

There is a six month rule in the business world. If somebody can make it six months, they have shown that they have what it takes to succeed. Most affiliate marketers can not do this. They become stressed out if they don't see any results within the first three months and quit on themselves. Then they find another business and repeat the process again. If you want to reach success you need to be prepared to work at it into the long term.

* Lack of consistency.

Stemming from the last point, a lack of consistency is very common among internet marketers. While they are keen at the start, their efforts tend to tail off after just a few short weeks before ending completely shortly afterwards. Your life is a long term thing, so any attempts to change it must also be long term. No great empire was built in a short space of time. You can eliminate this common problem by simply taking the time to write a business plan before you start. That way, you can hold yourself accountable for reaching your goals and treat your business like the long term opportunity it is.

Should you be able to eliminate the common issues shown above, then you will greatly enhance your ability to build an income with any home business. While opportunities like Empower Network and Mary Kay are very keen to show you the success stories they have made, they often don't talk about the lack of results which over 80% of their members are suffering from. These four steps will help you to topple these statistics.




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