Tuesday, September 24, 2013

How To Gain More Traffic Using SEO

By Paul Graham


SEO is a wonderful way to get visitors to your site, but be careful! In this article you will find very useful information on how to designate SEO as the driver of business to your site.

There are lots of ways to improve your search engine ranking. When your system has been tuned to the highest search effectiveness, it will provide the best results. The optimized performance will make your readers happier as well.

Keyword density is vital when you optimize a web page for search engines. Your keyword density should be kept under 20 percent, which will prevent your site from being targeted as spam.

Choose a domain name for your site that people can readily recall and also gives a clear indication of what you are offering. If you're in Toowoomba Australia and you specialize in seo services, you can use SEO Toowoomba as your key phrase. A memorable name is important, especially for people who find your content through social media sites.

Having a popular website is about attracting visitors, and getting them to stay on your site. Increasingly, evidence shows that the time a viewer spends looking at a website (per Quantcast scores and other measures)increases the page ranking. In other words, simply driving traffic to your site is no longer an effective way to get a good PageRank rating. Forums and message boards are great ways to keep visitors engaged with your site for long periods of time.

Meta tags should be placed on every page of your website. Description tags play a large roll in your site coming up during a search. Describe your site and why people should click in as few words as possible using the meta tag. Descriptive tags will go a long way in bringing visitors to your website. Your descriptions can lure visitors away from higher-ranking pages, so do not skip this important step.

Try using product feeds to get more customers coming into your website. Your feeds should include detailed descriptions of your product offerings or services, along with prices and pictures. Send these to search engines, as well as sites that compare prices. Customers interested in the area of business you represent can subscribe through a feed reader.

Design your site map to incorporate your chosen keywords. A site map is a navigational tool on your website that gives links to all the different pages so that viewers can easily find the specific page they're looking for. Site maps are also utilized by search engines to increase a website's ranking. If a site is easy to access by the engine, then its rating will increase as this is one of the determining criteria.

Although SEO entails a number of different concepts and formulas, there is no reason why beginners would not be able to grasp some of its fundamentals. If you start with the simple, effective tips like the ones in this article, you will be able to improve your page rank. It may be even easier than you imagined!




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