An online marketing company will be able to draw your attention to many social networking platforms, but SoundCloud is among the most unique. While it incorporates networking elements, it's also worth noting that its focus on audio, music, and podcasts included, makes it stand out from the rest. Are you curious about using SoundCloud to boost awareness for your brand? Here are some do's & don'ts that will help you.
DO make it a point to share SoundCloud content. It doesn't matter if you're a musician, podcast host, or what have you; chances are you won't get far unless you share your work. Once you publish your work on SoundCloud, share it on Facebook, Twitter and the other social networks you're active on. What this will do, according to the likes of fishbat.com, is build awareness early on. This is just the first step that online marketing companies will tell you to follow.
DON'T add content without visuals. If you'd like your content to be listened to and shared, you can't post it as is. You must be able to include pictures, which you can do for various pieces of content. For instance, if you're an independent artist and would like to share a track on your upcoming album, include art of said album to make it stand out. This will help you obtain even more attention on SoundCloud.
DO implement SEO as early as possible. SoundCloud users should know that they can get found on search engines, provided they know what to do. When they upload new content, be it a music track or podcast episode, they will be able to include descriptions and tags. What these do, in theory, is allow the content in question to be easily found when people search. Anyone that specializes in search engine optimization will agree that SoundCloud is underrated in this sense.
DON'T forget about the Pro option. Did you know that SoundCloud has its own premium account option? This is known as SoundCloud Pro, which boasts several features for the monthly or yearly fee you must cover. These features include, but aren't limited to, advanced analytics and the ability to edit audio without losing likes, comments, or what have you. If you're planning on using this site extensively, the Pro option may be worth looking into.
DO make it a point to share SoundCloud content. It doesn't matter if you're a musician, podcast host, or what have you; chances are you won't get far unless you share your work. Once you publish your work on SoundCloud, share it on Facebook, Twitter and the other social networks you're active on. What this will do, according to the likes of fishbat.com, is build awareness early on. This is just the first step that online marketing companies will tell you to follow.
DON'T add content without visuals. If you'd like your content to be listened to and shared, you can't post it as is. You must be able to include pictures, which you can do for various pieces of content. For instance, if you're an independent artist and would like to share a track on your upcoming album, include art of said album to make it stand out. This will help you obtain even more attention on SoundCloud.
DO implement SEO as early as possible. SoundCloud users should know that they can get found on search engines, provided they know what to do. When they upload new content, be it a music track or podcast episode, they will be able to include descriptions and tags. What these do, in theory, is allow the content in question to be easily found when people search. Anyone that specializes in search engine optimization will agree that SoundCloud is underrated in this sense.
DON'T forget about the Pro option. Did you know that SoundCloud has its own premium account option? This is known as SoundCloud Pro, which boasts several features for the monthly or yearly fee you must cover. These features include, but aren't limited to, advanced analytics and the ability to edit audio without losing likes, comments, or what have you. If you're planning on using this site extensively, the Pro option may be worth looking into.
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