It's important for businesses to grow, which is a point that no one should overlook. They can continue to offer the same services but in some form or another - be it marketing or what have you - a shift has to take place. This is where the knowledge of an Internet marketing firm can come into effect, since it's likely that the company in question will be able to highlight some of the biggest acquisitions in social media. In recent memory, here are just a few examples.
To start of, it's important to look at how Yahoo was able to purchase Tumblr. This was done in May of 2013 and it was one that not only helped Yahoo, from a social standpoint, but it was able to illustrate the value of this particular microblogging social media website of sorts. It was clear as to why this was done, seeing as how Tumblr has a strong audience it caters to. The acquisition has done, on the part of Yahoo, for a sum of $1.1 billion.
Earlier this year, in February, Facebook made the decision to purchase WhatsApp. For those who do not know, WhatsApp is a mobile app designed for instant messaging purposes, which utilizes the Internet as opposed to cellular data. In any event Facebook announced that it had purchased the service in question for a total of $19 billion. It's a strong statistic, to put it simply, and it can be said that this is another feather in the proverbial cap of Facebook.
When it comes to the idea of content, which is crucial in the eyes of firms the likes of fishbat, Microsoft's purchase of Mojang cannot go overlooked. The reason why this is the case is because of Mojang's ownership of the popular video game known as "Minecraft." What this purchase, made in September, means is that Microsoft is currently the owner of one of the best-selling video games of all-time. To say that this is a strong piece of news, to any Internet marketing firm or otherwise, would be putting it mildly.
These are just a few of the most noteworthy purchases, in recent memory, when regarding social media. Business, as stated earlier, possess the desire to grow and become even better than they already are. Acquisitions and partnerships alike are able to go about this, which has been illustrated by examples like the ones mentioned earlier. If you are someone who considers themselves not only social media but business-savvy, these examples cannot be overlooked.
To start of, it's important to look at how Yahoo was able to purchase Tumblr. This was done in May of 2013 and it was one that not only helped Yahoo, from a social standpoint, but it was able to illustrate the value of this particular microblogging social media website of sorts. It was clear as to why this was done, seeing as how Tumblr has a strong audience it caters to. The acquisition has done, on the part of Yahoo, for a sum of $1.1 billion.
Earlier this year, in February, Facebook made the decision to purchase WhatsApp. For those who do not know, WhatsApp is a mobile app designed for instant messaging purposes, which utilizes the Internet as opposed to cellular data. In any event Facebook announced that it had purchased the service in question for a total of $19 billion. It's a strong statistic, to put it simply, and it can be said that this is another feather in the proverbial cap of Facebook.
When it comes to the idea of content, which is crucial in the eyes of firms the likes of fishbat, Microsoft's purchase of Mojang cannot go overlooked. The reason why this is the case is because of Mojang's ownership of the popular video game known as "Minecraft." What this purchase, made in September, means is that Microsoft is currently the owner of one of the best-selling video games of all-time. To say that this is a strong piece of news, to any Internet marketing firm or otherwise, would be putting it mildly.
These are just a few of the most noteworthy purchases, in recent memory, when regarding social media. Business, as stated earlier, possess the desire to grow and become even better than they already are. Acquisitions and partnerships alike are able to go about this, which has been illustrated by examples like the ones mentioned earlier. If you are someone who considers themselves not only social media but business-savvy, these examples cannot be overlooked.
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