Tuesday, October 9, 2012

What Makes The Customer Advantage So Special?

By Russ Howe


The Customer Advantage is a three year old venture by a group of internet marketers designed to take features from group saving programs and couple it with the power of building an income from home.

Think Groupon with a serious earnings opportunity and you're already half way there.

As a free opportunity, they sure have taken their time setting themselves up to ensure they get it right but the majority of the industry is in agreement that if they do indeed get it right they will have an absolute game changer on their hands.

There are two aspects to TCA..

* Saving you money at local businesses

* Earnings

If you think Groupon or LivingSocial you'll already have a fairly decent idea of how the savings aspect of TCA is going to work.

The key things to note when looking at TCA, however, are:

* Every deal comes from a local business, not a corporation. The focus has always been on communities rather than affiliates.

* Most group buying programs, such as Groupon, offer deals with as little as 30% savings to the member. TCA has already stated it's desire to offer discounts ranging between 50% to 90%.

When you reach the affiliate plan you notice why this opportunity became as popular as it did, resulting in the company rejecting a $25 million takeover offer from Amazon in 2010.

Members are paid a 5% commission each time a referral buys any of the deals they see in their TCA account, meaning it pays to share your business. TCA rewards it's members for growing it's membership base, a quality which saw their message resonate with over 200,000 people who were quick to join when they ran a test phase two years ago.

This affiliate plan actually goes five levels deep, meaning you earn a 5% commission each time a referral introduces a referral, and so on.

As far as group buying programs go, The Customer Advantage is on course to dominate it's niche over the next couple of years. By taking it's time setting the wheels into motion it is creating something with truly special potential, both as a free online savings mechanism and legitimate home business.




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